hello,
Here is a little bit about my story of MINDFUL ENTREPRENEURSHIP, PURPOSE & GROWING THROUGH CHANGE:
I was 18 in 2015 when I started my blog. It was a lifestyle blog, a creative outlet where I got to share my thoughts and experiences, and to my surprise, it led to some cool brand collaborations. At the time, I was studying marketing in school, juggling fashion start-up internships, and trying to figure out my path. By the time I turned 20, I decided to take a skill I had — social media — and monetize it. That’s when I officially launched my first business: a social media agency.
To be honest, I didn’t even fully understand what running an agency meant, but I knew I had the determination to figure it out. I took advantage of two grant programs through the City of Hamilton’s Small Business Centre, which helped me build the foundation for my business. From April 2018 to August 2021, I ran my agency full-time. It was a whirlwind three years in my early twenties. I had some incredible wins and learned so much about myself, but it also came with challenges I hadn’t anticipated.
The stress of being self-employed hit me in a way I wasn’t prepared for. I’d always been someone who thrived under pressure, but this was different. I realized I needed something to help me stay balanced and grounded, so I turned to yoga. Growing up, I danced for 15 years, so yoga felt like a natural fit. I started as an energy exchanger at a local studio, which allowed me to immerse myself in the practice and community without financial pressure. It didn’t take long before I knew I wanted to deepen my practice, so I enrolled in a 200-hour yoga teacher training program. I didn’t sign up to teach; I signed up as an act of personal development.
Looking back, that decision was transformative. Running a business so young, I faced internal challenges like impatience and self-doubt. I wanted everything to happen as fast as I moved, but life had other plans. Through yoga, I learned to slow down and embrace the process. That 10-month program helped me build confidence, get to know myself on a deeper level, and find new ways to manage the overwhelm that came with entrepreneurship. By the end of 2019, I had a certification and a newfound interest in mindfulness, meditation, and even astrology.
By this point, I realized I didn’t just want to run a social media agency; I wanted to teach. I began running workshops for women entrepreneurs, teaching them how to use social media to grow their businesses. I hosted four successful workshops before the world shut down in 2020, which brought its own set of challenges and redirections. That year forced me to reassess everything. By the end of 2020, I was offering astrology and mindfulness services alongside my client work, blending my passions in a way that felt more aligned with who I was becoming.
In August 2021, I decided to take a full-time job at a marketing agency in Hamilton. It was a stabilizing decision, and while I continued to manage a few clients and build my astrology and mindfulness business on the side, I realized quickly that working for someone else wasn’t my forever path. After two years, my soul felt tired. I knew I was meant to create, to build, and to work on my own terms. By October 2023, I left the 9-to-5 world to fully dedicate myself to my spiritual business.
Since then, I’ve poured my heart into growing my practice as a Mindfulness Teacher and Astrologer. I’ve worked with over 40 social media clients and more than 450 astrology and meditation clients. I’ve written a book, started a podcast, spoken at events, and been featured in online magazines. But the real milestones are the personal ones: building confidence, discovering my authentic self, and feeling safe to share her with the world. I’ve connected with incredible humans and built a community I’m proud of.
Entrepreneurship has been the most profound journey of self-discovery I could have imagined. It’s not just about the work; it’s about the growth. There were moments of doubt, confusion, and fear, but there was also an unwavering belief that the riskiest thing I could have done was not to start at all. I’m endlessly grateful to 20-year-old Lisa for diving in headfirst without overthinking it. That leap of faith has led me here, and I wouldn’t change a thing.